Analytics & Reporting Services
Stop guessing which campaigns are working. Ads Revenue helps you set up reliable analytics, conversion tracking and clear dashboards so you can make smarter marketing decisions.
We focus on turning raw data into simple, actionable insights – so you know where to cut spend, where to invest more, and what's really driving revenue.
What We Help You With
Instead of drowning in numbers, we help you set up a clear analytics foundation that shows you the metrics that actually matter.
- ✓ GA4 & Google Tag Manager implementation
- ✓ Event & conversion tracking setup
- ✓ Form submission, call & WhatsApp click tracking
- ✓ E-commerce or lead tracking configuration
- ✓ Cross-channel attribution basics
- ✓ Custom dashboards (e.g. Looker Studio)
- ✓ Channel-wise ROI & CPL breakdowns
- ✓ Funnel & drop-off analysis
- ✓ Monthly performance summaries
- ✓ Action-focused recommendations
Why Strong Analytics is Non-Negotiable
Without clean tracking, you end up making decisions based on assumptions or incomplete views. Good analytics helps you:
- See which channels actually bring leads or sales (not just traffic).
- Understand how users move through your site or funnel.
- Identify pages or steps where people drop off.
- Compare campaigns on real performance, not "feeling".
- Justify marketing decisions with data when talking to teams or stakeholders.
Our Analytics & Reporting Process
We make analytics understandable and useful – even if you're not a "numbers person".
1. Audit of Current Setup
We review your existing GA4, Tag Manager and any other tools you use. We check if tracking is implemented correctly and where data gaps or double-counting might be happening.
2. Measurement Plan
Based on your business model, we define what actually needs to be tracked: key events, conversions, micro-conversions, and KPIs. This becomes your measurement plan that everything else follows.
3. Implementation & Tagging
We set up or fix your GA4 properties, configure Google Tag Manager, and implement tags for events like form submits, button clicks, calls, WhatsApp clicks, and important page views – with proper testing along the way.
4. Dashboard & Reporting Setup
We create simple, readable dashboards (for example, in Looker Studio) that bring your key metrics into one place: traffic, leads, revenue, cost per lead, and channel-wise performance. No need to jump between 10 different tools.
5. Insights & Recommendations
Data without interpretation isn't very useful. We help you read the numbers and convert them into decisions: which campaigns to scale, which pages to fix, and where to focus next month's efforts.
6. Ongoing Review (Optional)
If you'd like ongoing support, we can review your data every month or quarter and continue refining your tracking and reporting as your marketing evolves.
Who Should Prioritise Analytics & Reporting?
Our analytics services are a strong fit if you:
- Spend money on ads (Google, Meta, etc.) but aren't fully sure which campaigns are profitable.
- Get leads from your website but can't clearly see which channel they came from.
- Have multiple agencies or teams working on marketing and want a single source of truth.
- Want to move away from "gut feeling" to data-backed decisions.
A one-time analytics project can already bring a lot of clarity. After that, ongoing reviews become much easier and faster.
Analytics & Reporting – Frequently Asked Questions
1. Do I really need GA4 and Tag Manager?
While basic tracking is possible without them, using GA4 with Tag Manager gives you far more control and flexibility over what you track and how. It also makes future changes faster and less dependent on code edits everytime.
2. Can you fix a messy existing setup?
Yes. We'll audit your current properties, clean up unused tags/events, and restructure things so you have a more reliable and maintainable analytics setup going forward.
3. Will I need a dedicated analytics team after this?
Not necessarily. Our goal is to set up a system that you or your team can understand and use. You can always come back to us for periodic reviews, but you shouldn't feel dependent on us for every small analytics question.
4. How quickly can we start using dashboards?
Once tracking is implemented and data starts flowing correctly, dashboards can usually be set up fairly quickly. For some metrics, you'll see insights within days; others (like trends over time) become clearer over weeks and months.
